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Reach Your Online Savings Account Goals Faster

Dear XXXXX,

You’re already taking advantage of our big fat rate. But you can build your savings faster still.

* Deposit more now. And achieve your full earning potential.
* Keep taking advantage of our big fat rate, 3.50% APY* in your Online Savings Account.
* Continue to enjoy this fat rate now until September 15, 2008.

So get your skates on. Deposit fast. And keep reaching your savings goals faster too.

Sincerely,

Your Online Savings Team.

HSBC
Forbes

HSBC Direct deposit accounts are offered by HSBC Bank USA, N.A. Member FDIC. Deposits are insured to the maximum permitted by law.

*Special Online Savings 3.50% Annual Percentage Yield (APY) is accurate through 09/15/2008. Minimum deposit to open is $1.00. HSBC reserves the right to change or terminate this promotion at any time. Any change or termination will not affect existing customers who took advantage of the promotion. After promotion period, interest rate and APY are variable and subject to change.

±National Statement Savings Average located at www.bankrate.com/brm/
publ/passbk.asp?caret=2 in the Passbook/Statement Savings survey results as of 04/09/08 courtesy of Bankrate.com. HSBC Direct Online Savings Account APY is 9 times the national statement savings average APY.


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Savings plan

A systematic plan you use to save for a specific financial goal. If you have more than one financial goal, you may wish to set up a savings plan for each goal. First, review personal budget and personal cash flow to see how much you can save on a periodic basis. Next, pick a period in which you want to save the desired amount. Finally, estimate a realistic rate of return. It's important that you save regularly and avoid paying income taxes on your earnings, if possible. One way to do this is to contribute first to your employer's tax-advantaged retirement account and your state's qualifying 529 college savings plan.